AIG Speed Consulting Event Supports Local NYC Nonprofits, Builds Community, and Bridges Sectors
By Sarah Howard, Associate Consultant As part of AIG’s Global Volunteer Month, AIG hosted their second annual Speed Consulting event to provide critical capacity-building support to New York City nonprofits facing marketing and communications challenges. Representatives from nine local organizations, focused on social issues like hunger, education, and gender equality, attended this exciting half-day event along with 26 experts from...
Read MoreBusiness Value of Pro Bono: Build Your Brand
Pro bono service is a powerful way to drive social change. Yet, many corporate employees looking to bring pro bono service to their company struggle to get buy-in from leadership and other key stakeholders. Although these stakeholders may understand the social value of pro bono, they don't always see the business value. That's why Taproot developed the Business Value of Pro Bono, a...
Read MorePeople of Pro Bono: Lauren Lovett-Cohen, Reading Opens Minds
Lauren founded Reading Opens Minds with the belief that literacy can change lives. Building a nonprofit from scratch is no easy feat, but with the help and expertise of Taproot skilled volunteers, the number of people positively impacted by her start-up is rapidly on the rise. A fresh take on book club A motto that I try to live by is: “to inspire hope...
Read MorePeople of Pro Bono: Michele Simos, The Dignity Institute
The Dignity Institute envisions a world in which every underserved youth feels safe, respected, and worthy of dignity, and has the skills to create a meaningful life and career. As the Co-founder and Executive Director, Michele Simos is on a journey to create systemic change. This Giving Tuesday, she turned to Taproot volunteer talent and support to further elevate her...
Read MoreNew Findings: 68% of Nonprofit Professionals Report Not Having Enough Financial Resources to Do Their Work
Taproot Foundation Makes the Case for More Pro Bono With the 2017 State of Pro Bono Service Survey Report The Taproot Foundation recognizes that most organizations tackling social problems don’t have access to the marketing, design, technology, strategy, or planning resources they need to succeed. Nonprofits are understaffed, under-resourced, and need support. In the 2017 State of Pro Bono Service...
Read MoreHow to Launch a Successful Crowdfunding Campaign without a Budget
As a nonprofit, a successful crowdfunding campaign does more than just raise funds. It’s also a unique way to activate, learn from, and build your community while raising awareness for your mission. However, planning and executing a successful crowdfunding campaign can be daunting. You need a compelling promo video, inviting graphics, simple yet informative communications, an engaging email strategy, and...
Read MoreAIG Hosts Speed Consulting in NYC – Marketing and Communications Talent Drives Social Impact
How can today’s nonprofits use social media to connect with the people they serve? How can they create brands that appeal to both homeless youth and millionaire donors? How can they reach the right audiences with the right messages at the right times? Those are marketing questions that keep many nonprofit leaders up at night. Exploring strategic marketing solutions Fortunately...
Read MorePeople of Pro Bono: Jeff Coopersmith, Mosholu Montefiore Community Center
During his off hours, you can find Jeff Coopersmith deeply involved in his volunteer work for Autism Now and spending quality time with his family, friends, and neighbors. He brings that same passion and sense of togetherness to the office as the Director of External Relations, Growth & Sustainability at Mosholu Montefiore Community Center, as he and his coworkers drive forward...
Read MorePeople of Pro Bono: Anne Holcomb, Unity Parenting and Counseling
Anne Holcomb, Supportive Services Supervisor at Unity Parenting and Counseling, gets her inspiration from gardening or reading the Sunday Times. However, nothing compares to when a teen graduates because of the support her nonprofit provided. And when skilled volunteers help the organization raise over $100,000 with a newly developed social media strategy. The best results come from clear goals Unity...
Read MorePeople of Pro Bono: Kate Holby, Ajiri Tea Company
Since co-founding Ajiri Tea Company, Kate Holby has loved celebrating each milestone with her organization. The latest achievement—the improved math scores of Felix, one of the students whose education is being funded through Ajiri’s profits. And the newly launched product—developed with pro bono support from Taproot Plus—that impacts each community they serve. Nothing Ventured, Nothing Gained Together with my sister...
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