Google Analytics Assessment & Recommendations

We are in need of a professional to help us to review the recent set up of our Google Analytics to ensure we are properly set up and gather initial insights. The first deliverable will be the website traffic and behavior data we are able to pull into an initial analysis. The second deliverable will be your analysis of modifications to be made. Ideally, we would like someone who can help us to implement these modifications over the following several weeks, however if your schedule only allows for the first and second deliverable, we more than welcome what help you are able to provide.

Our nonprofit has worked very hard in recent months on solidifying our marketing and branding strategy. As a part of this, we've completed a full website rebuild. The next step for us in this process is to complete optimizing for search traffic on the website and social medias. In order to be successful, we need to provide the marketing and branding team current google analytics information. Your work on this project will immediately be put to use by the marketing and branding team. An optimized website and social media presence furthers the success of our marketing and branding strategy, including allowing us to optimize the use of our Google Ads grant. We have began to utilize these ads although are hitting road blocks in its visibility. All of this work will help us to fulfill the nonprofit's mission and vision, serving youth and young adults in marginalized communities.

You will be given access to any website or marketing related information necessary to complete this project. The founder and president will also make herself directly available to the volunteer in an effort to expedite project completion.