Marketing Strategy

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SEO Audit And Implementation
Our organization would like to partner with an SEO specialist to conduct an on-page SEO audit for our website and secondary sales platform shop on Etsy. We need to better understand the issues that could be hindering our nonprofit’s online visibility and make sure that search engines can crawl and index our website.
SEO Optimisation: Conduct keyword research, optimise website content, and implement strategies to increase organic search visibility. We would like the audit to assess the strengths or weaknesses of our website: title tags, meta descriptions, duplicate content, content copy, internal links, URLs, broken links, image size, ALT tags, and website speed.
Audit Product Listings: Review and optimise product descriptions, images, and details on online platforms (Shopify, Etsy) to ensure accurate and appealing listings, optimisation for search.
The SEO specialist would then provide the next steps for an SEO and product revision implementation plan. This plan should include quick fixes that can be implemented by our team immediately and longer-term tactics.
Shakti.ism is a non-profit social enterprise dedicated to empowering women and fostering sustainability. We partner with artisan women in India, Nepal, and Bangladesh, helping them break the cycle of poverty through financial independence. Our eco-friendly products, including upcycled items and sustainably sourced goods, are a testament to our commitment to reducing waste.
We’re seeking pro bono project-based support to amplify our impact and continue creating meaningful change. If you’re looking to gain work experience or contribute your skills to a mission-driven organisation, we’d love to hear from you!
We have a current live website that is built with Shopify. We are prepared to provide the SEO specialist with admin access to our site any other tools required (FTP access, CMS detail, Google Analytics, etc.). We are willing to be in regular communication with the SEO specialist and transfer all of the relevant information.
Shaktiism CIC
Location
London, Greater London
Website
https://shaktiism.comMember Since
Jan 2020
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