Google Ad Grant Optimization

We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

This project will empower our organization to reach a wider audience by increasing our online visibility through Google Ads. With expert help setting up and managing our Google Ad campaigns, we can attract more volunteers, donors, and community members in need of our services. By driving targeted traffic to our website, we will raise awareness about our mission and programs, ultimately enabling us to provide greater support and resources to the vulnerable populations we serve. Volunteers will play a vital role in helping us amplify our impact and create meaningful change in the community.

To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.