Google Ads Grant Setup & Training for National Nonprofit

We’re seeking a Google Ads volunteer to help set up, structure, and optimize our nonprofit's Google Ads environment. We’re approved for the Google Ads Grant, but we’re not experts. We need someone to:

Configure our initial campaigns for awareness, event promotion, and B2B/B2N initiatives.

Build a scalable campaign structure to support our national programming and highlight partner workshops or events.

Provide basic training and documentation so our internal team can maintain and manage future campaigns confidently.

This is a great fit for a Google Ads specialist who’s comfortable working with nonprofits and who understands the nuances of using the Google Ads Grant.

This project will help us:

Reach single fathers who urgently need parenting, legal, financial, and wellness support across the U.S.

Drive attendance to workshops and events, including those hosted with nonprofit and corporate partners.

Grow our donor and sponsorship base by increasing visibility of SFN’s impact.

Expand our B2B/B2N footprint, which supports long-term sustainability and systems-level change for underserved families.

You’ll be giving us a lasting foundation that we can continue to build on — multiplying your impact well beyond the initial setup.

We already have access to the Google Ads Grant account.

Our leadership and marketing team are aligned around top goals: promoting national visibility, campaign-based ads for workshops, and partner support.

We’ve mapped out key themes (fatherhood, legal guidance, mental health, financial literacy) and can have creative assets (copy, graphics, CTAs) ready to go upon request.

You’ll be supported by our internal marketing lead and operations coordinator, and we’ll implement your guidance in real time.

We’ll use your final training materials to onboard new staff or volunteers going forward.