SEO Audit & Recommendations

Our organization is performing a rebrand from our existing name and identity, while serving the same programs. We are going to position ourselves in a different market with a different set of audiences. We would like to partner with an SEO specialist to conduct an on-page SEO audit for our current website and provide recommendations for how we can position our best SEO strategy based on our new language and positioning in the rebrand.

We need to better understand where the current SEO stands, explore the issues from our main website and from our user guide that could be hindering our nonprofit’s online visibility, and make sure that we can best position our offerings publicly to attract new audiences that we've never served before and plan to serve in the rebranding of our programs. We would like the audit to assess the strengths or weaknesses of our website: accessibility, sitemap, robots.txt, google search ranking, other engine search ranking, AI results ranking, title tags, meta descriptions, duplicate content, content copy, internal links, URLs, broken links, image size, ALT tags, and website speed. The SEO specialist would then provide the next steps for an SEO implementation plan. This plan should include quick fixes that can be implemented by our team immediately and longer-term tactics.

We are at a pivotal moment in our nonprofit's growth and sustainability. As we seek to build a full fundraising operations, we must ensure that our awareness is bigger than it is now, and that we can attract qualified and appropriately segmented members to join our community and our programs to increase our impact.

We have a current live website that is built with Framer. We are prepared to provide the SEO specialist with admin access to our site any other tools required (FTP access, CMS detail, Google Analytics, etc.). We are willing to be in regular communication with the SEO specialist and transfer all of the relevant information.