Refining Marketing Priorities for Outreach & Fundraising

Our organization would like to partner with a marketing professional who can help us focus our efforts on the most likely and impactful outcomes. While much of our planning is already complete, we need support in refining priorities and executing effectively over the next four months.

We envision a volunteer who can:
- Conduct discovery to understand our mission, vision, values, and goals.
- Translate this knowledge into actionable marketing priorities.
- Help us build and organize targeted call lists, outreach strategies, and campaign calendars.
- Guide us in allocating time and resources toward the activities most likely to drive engagement and fundraising success.
- Provide feedback, structure, and oversight as we implement the plan.

The volunteer’s 2–5 hours per week will help ensure we move from planning to execution with focus and confidence.

This project directly advances our mission by helping us turn strategic planning into tangible results. With focused execution, we will:
- Strengthen our outreach to donors, partners, and community stakeholders.
- Increase awareness of our mission and programs.
- Improve our ability to secure funding and resources.

By helping us prioritize and implement marketing efforts, the volunteer will be playing a pivotal role in expanding our reach and impact. Their contributions will help us engage more supporters, generate more resources, and ultimately move closer to achieving our Mission

We’ve laid a strong foundation for this project. The planning process is already complete, so the volunteer will step into a project that’s ready for execution. To support them, we will:
- Provide regular access to executive leadership for discovery and feedback.
- Ensure relevant team members are available to collaborate and execute tasks.
- Share financial data, marketing collateral, and program information.
- Offer access to program beneficiaries for interviews or testimonials if needed.

By having the strategy already mapped out, the volunteer won’t need to start from scratch. Instead, their expertise will be used to oversee, focus, and optimize execution — ensuring their time has the greatest possible impact.