Strategic Tech Stack Audit and Roadmap

We are seeking a tech-forward consultant to help us conduct a comprehensive Infrastructure Audit and Digital Roadmap. Our goal is to modernize our systems to better support our organic farming community and educational programming.

Specific tasks include:

Website Reconstruction Strategy: Reviewing our current site architecture and providing a "Build vs. Buy" recommendation or platform selection (e.g., WordPress, Squarespace, or specialized CMS) to improve user experience.

CRM & Data Integration: Assessing our current CRM capabilities to ensure we are effectively tracking member engagement and soil health program participants.

Communication Stack Optimization: Evaluating our current use of Mailchimp and identifying if a more integrated marketing automation tool is needed.

Fundraising Platform Review: Analyzing our use of Give Lively to ensure it is fully optimized for our upcoming donor campaigns and membership drives.

Final Output: A high-level technical roadmap that outlines the sequence of upgrades and estimated resource requirements for the next 12–18 months.

Our mission is to expand the reach of organic farming, regenerative soil health practices, and local food systems across the region. However, our current "fragmented" tech stack creates administrative bottlenecks that take time away from our core work: supporting farmers and educating the next generation of land stewards.

By streamlining our website and data systems, we will be able to scale our educational curricula and more effectively mobilize our community for advocacy. A more robust digital presence means more farmers trained in carbon sequestration, more families reached through our play-based outdoor learning programs, and a more resilient local food economy. Your technical expertise will directly translate into more "boots on the ground" for the organic movement.

We have secured full board and leadership buy-in for this digital transformation. As the Executive Director, I will be the primary point of contact and am prepared to dedicate the necessary time each week to ensure the volunteer has everything they need.

Preparations made include:

A compiled list of "pain points" from our program coordinators and administrative staff.

Documented login access and current pricing/usage tiers for Mailchimp, Give Lively, and our hosting provider.

A clear budget allocation for the implementation phase following this audit.

Our team is ready to act on the recommendations; we view this audit as the green light for our 2026 growth strategy.