Social Media Strategy for Early Development

We are looking for a volunteer with Social Media Marketing expertise to help us establish a foundational social media strategy and operating framework appropriate for gep’s current stage of development.

The volunteer will:
* Develop a social media strategy appropriate for our current developmental stage, including recommended content pillars, target audiences, platform priorities, posting cadence and formats, audience development and engagement approaches, and performance metrics.
* Develop a manageable content-development workflow and scheduling framework that our team and a future Social Media/Communications Intern can follow, including content planning and batching, responsibilities, review and approval.
* Provide guidance for communicating gep’s development authentically, including how to share programs, partnerships, creative work and organizational progress as they take shape without presenting developing work as already implemented.
* Develop an initial implementation roadmap with prioritized next steps, achievable early goals and metrics that can evolve as gep’s programs and organizational capacity grow.
* Create a simple playbook or onboarding resource that can be used to orient a future Social Media/Communications Intern and support consistent implementation of the strategy.

Organization Mission

golden eyes project (gep) is a 501(c)(3) nonprofit harnessing the power of art & design to raise funds, increase awareness & uplift children around the world. Through our initiatives, we’re developing regenerative approaches to child empowerment through art, STEM, total well-being, culture, community & nature.