We need to establish useful, accurate digital content across social media platforms that helps people understand our mission. We want a volunteer to take ownership of the project, define a clear content strategy, and outline the potential results we might expect from campaigns and channels.
The volunteer will:
- Deliver an audience-focused 3-month social media content calendar with post-level topics, campaign themes, scheduled dates, assigned channels, approval dates, and a clear call to action for each post.
- Deliver an audience-focused 6-month content calendar summarizing campaign themes, primary channels, key deadlines, and approval gates.
- Produce a concise strategy brief that defines target audiences, recommended channels and campaign objectives, outlines potential results, and provides measurement suggestions and an approval workflow.
We are looking for a volunteer with Social Media Marketing and Content Management expertise to take ownership of the project and deliver the calendars and strategy remotely.