Anjali and April’s story
On February 16, the Taproot New York office held its first pro bono consultant appreciation event of the year. We invited our amazing PBCs to share their stories of how they MAKE IT MATTER, and now we'd like to share them with you. April, a graphic designer, and Anjali, a marketing director, met while creating a fundraising brochure for HERE...
Read MoreEight Models of Pro Bono: Sector-wide Solution – NetSuite
Over the next few months, Director of Programming Carol Guttery will be contributing a series based on Making Pro Bono Work: 8 Proven Models for Community and Business Impact, a white paper released by Taproot identifying multiple unique ways that organizations can adapt and deliver pro bono service to address a variety of social issues and business goals. She will...
Read MoreGet on Board: Visit Taproot’s new Board Service Hub
Today is International Corporate Philanthropy Day. What are you doing as a business professional to give back? We're putting a challenge out to professionals to get involved in nonprofit board service, but it's not to the folks you'd expect. In a field of service long dominated by financial types, who provide crucial expertise in managing dollars, why not think bigger?...
Read MoreMerryl’s story
On February 16, the New York office held its first Taproot volunteer appreciation event of the year. We invited our amazing PBCs to share their stories of how they MAKE IT MATTER, and now we'd like to share them with you. Merryl is a freelance copywriter who has worked on five Service Grants and counting. She was honored as one...
Read MoreHow you can change the world in 40 hours a week
Changing the world is hard. Changing the world while balancing social, professional, family, and financial needs is even harder. So how can you make the change you want to see in the world without reaching that exhaustion point where you wish that someone would come and change your own burnt-out world? Rather than nixing the idea of helping the greater...
Read MoreState of Pro Bono Design
Through desigNYC, Darhil Crooks, art director of Esquire magazine, last year designed materials for Eating Healthy in Bed-Stuy, a campaign by Bed-Stuy Farm Share, a nonprofit working to combat obesity, diabetes, and heart disease in a New York City neighborhood where residents have little access to healthy foods. Darhil designed a guide with bold graphics and new photography featuring local...
Read MoreFour Steps to Social Media Good
Last week was the Super Bowl of Social Media: Social Media Week. Social Media Week is a worldwide biannual conference that brings hundreds of thousands of people together every year through learning experiences that aim to advance individuals' understanding of social media's role in society. In my role here at Taproot, part of what I do is drive social media...
Read MoreI (Heart) Pro Bono
Happy Valentine's Day to all the amazing folks who have helped promote the pro bono movement. Thanks for all you do to MAKE IT MATTER! Not part of our community yet? Join now!
Read MoreMISSION: PRO BONO – Matt Cullen on reviving the Motor City
Motor City, Detroit, the former industrial powerhouse turned Rust Belt haven, has seen the devastating results of urban decline follow into the 21st century. The death of American Manufacturing has sucked the life out of a thriving metropolis that propelled it to heights in line with the mythology of American prosperity. The decline of this mega engineering industry has left...
Read MoreIt Slices! It Dices!
Someone once questioned if a product created by Ron Popeil, the iconic infomercial pitchman and product inventor, would ever be used. His famous response was that it wasn't designed to be used; it was designed to be gifted. This, like many similar products that line store shelves, are not intended to be purchased by the eventual owner, but by a...
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